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MARKETING RESEARCH:
Edition: 4
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2005
In:
MALHOTRA, NARESH MARKETING RESEARCH
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / / 4835.
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12.
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MARKETING RESEARCH: by
Edition: 4TH
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2005
In:
MALHOTRA, NARESH MARKETING RESEARCH
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8 / MAL / 4907.
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ORGANISATION BEHAVIOUR: by
Edition: 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2006
In:
ERDEN, TULIN JOURNAL OF MARKETING RESEARCH
Availability: Items available for loan: Main Library (1)Collection, call number: 658.4 / KRE / 5352.
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16.
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MARKETING MANAGEMENT: by
Edition: 13
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2006
In:
ETZEL MARKETING MANAGEMENT
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.8 / ETZ / 5721.
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KEY MARKETING SKILLS: by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: NEWDELHI KOGAN PAGE INDIA PVT LTD 2010
In:
CHEVERTON, PETER KEY MARKETING SKILLS
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8 / CHE / 14210.
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MARKETING by
Edition: 14
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2010
In:
ETZEL, MICHAEL AND WALKER, BRUCE MARKETING
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.8 / ETZ / 15092.
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MARKETING by
Edition: 14
Publication details: NEW DELHI TATA MCGRAW-HILL PUBLISHING COMPANY 2010
In:
ETEL, MICHAEL MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ ETZ/ 18017.
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36.
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JOURNAL OF MARKETING by
In:
WETZEL, HAUKE A: HAMMERSCHMIDT, MALIK: ZABLAH, ALEX R. GRATITUDE VERSUS ENTITLEMENT: A DUAL PROCESS MODEL OF THE PROFITABILITY IMPLICATIONS OF CUSTOMER PRIORITIZATION
In:
LUO, XUEMING: ANDREWS, MICHELLE: SONG, YIPING, ASPARA, JAAKKO GROUP-BUYING DEAL POPULARITY
In:
HADA, MAHIMA: GREWAL, RAJDEEP: GARY L. LILLIEN SUPPLIER-SELECTED REFERRALS
In:
RISSELADA, HANS: VERHOEF, PETER C.: BIJMOLT, TAMMO H.A. DYNAMIC EFFECTS OF SOCIAL INFLUENCE AND DIRECT MARKETING ON THE ADOPTION OF HIGH-TECHNOLOGY PRODUCTS
In:
FISCHER, NICOLE KOSCHATE: CRAMER, JOHANNES: HOYER, WAYNE D. MODERATING EFFECTS OF THE RELATIONSHIP BETWEEN PRIVATE LABEL SHARE AND STORE LOYALTY
In:
RERES, RENANA: BULTE, CHRISTOPHE VAN DEN WHEN TO TAKE OR FORGO NEW PRODUCT EXCLUSIVITY: BALANCING PROTECTION FROM COMPETITION AGAINST WORD-OF-MOUTH SPILOVER
In:
MA, ZHENFENG: YANG, ZHIYONG: MOURALI, MEHDI CONSUMER ADOPTION OF NEW PRODUCTS: INDEPENDENT VERSUS INTERDEPENDENT SELF-PERSPECTIVES
In:
DEVEZER, BERNA: SPROTT, DAVID E.: SPANGENBERG, ERIC R.: CZELLAR, SANDOR CONSUMER WELL-BEING: EFFECTS OF SUBGOAL FAILURES AND GOAL IMPORTANCE
Availability: Items available for reference: Main Library: Not for loan (6)Collection, call number: JRNL/GEN/Vol 78, No 4/5552898, ...
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PRABANDHAN by
Publication details: NEW DELHI GILANI MEENAKSHI
In:
DUTTA, SUJIT: ROY, SUJIT KUMAR MANAGERIAL PERCEPTIONS OF A LOW CARBON ECONOMY: A STUDY
In:
KHOSLA, RAJIV: SAINI, RAMANDEEP ANALYSIS OF PERFORMANCE APPRAISAL SYSTEMS USED IN THE MANUFACTURING INDUSTRIES OF PUNJAB
In:
AHLUWALIA, AMARDEEP KAUR, PREET, KAMAL JOB SATISFACTION OF WORKERS: AN EMPIRICAL STUDY IN THE MANUFACTURING SECTOR OF PUNJAB
In:
MISHRA, AMITABH: OJHA, NISHA KANT NEED OF MARKETING OF INDIA AS A TOURIST DESTINATION: EVALUATION OF INDIA'S PERFORMANCE IN TOURISM
In:
KHOSLA, RAJIV: SAINI, RAMANDEEP ANALYSIS OF PERFORMANCE APPRAISAL SYSTEMS USED IN THE MANUFACTURING INDUSTRIES OF PUNJAB
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: JOURNAL/MGT/Vol 12, No 11/55511154. Main Library: Not for loan (91)Collection, call number: JOURNAL/MGT/Vol 5, No 9/555483, ...
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