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1.
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PRABANDHAN by
Publication details: NEW DELHI GILANI MEENAKSHI
In:
DUTTA, SUJIT: ROY, SUJIT KUMAR MANAGERIAL PERCEPTIONS OF A LOW CARBON ECONOMY: A STUDY
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KHOSLA, RAJIV: SAINI, RAMANDEEP ANALYSIS OF PERFORMANCE APPRAISAL SYSTEMS USED IN THE MANUFACTURING INDUSTRIES OF PUNJAB
In:
AHLUWALIA, AMARDEEP KAUR, PREET, KAMAL JOB SATISFACTION OF WORKERS: AN EMPIRICAL STUDY IN THE MANUFACTURING SECTOR OF PUNJAB
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MISHRA, AMITABH: OJHA, NISHA KANT NEED OF MARKETING OF INDIA AS A TOURIST DESTINATION: EVALUATION OF INDIA'S PERFORMANCE IN TOURISM
In:
KHOSLA, RAJIV: SAINI, RAMANDEEP ANALYSIS OF PERFORMANCE APPRAISAL SYSTEMS USED IN THE MANUFACTURING INDUSTRIES OF PUNJAB
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: JOURNAL/MGT/Vol 12, No 11/55511154. Main Library: Not for loan (91)Collection, call number: JOURNAL/MGT/Vol 5, No 9/555483, ...
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SOUTH ASIAN JOURNAL OF MANAGEMENT by
Publication details: HYDRABAD AMDISA
In:
SELVARAJ, PATTURAJA: JOSEPH, JEROME IMPACT OF COMPENSATION PRACTICES ON ORGANIZATIONAL REPUTATION
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PAUL, HAPPY: GARG, POOJA FACTOR STRUCTURE OF THE RESILIENCE SCALE-14: INSIGHTS FROM AN INDIAN SAMPLE
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JAIN, RAVINDRA INNOVATION PROMOTION STRATEGIES: A CONCEPTUAL FRAMEWORK
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IKRAM, S.M.M. LEADERSHIP IN THE CONTEXT OF PLANTATION SECTOR OF SRI LANKA: EXPLORING THE STYLE, BEHAVIOR AND PERSPECTIVES OF ESTATE MANAGERS
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MAJUMDAR, RAJU ALTERNATIVE PROXIES FOR ESTIMATING FIRM GROWTH IN EMPIRICAL CORPORATE FINANCE LITERATURE: EVIDENCE FROM INDIAN MANUFACTURING SECTOR
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TOTAWAR, ABHISHEK K: NAMBUDIRI, RANJEET CAN FAIRNESS EXPLAIN SATISFACTION? MEDIATION OF QUALITY OF WORK LIFE (QWL) IN THE INFLUENCE OF ORGANIZATIONAL JUSTICE ON JOB SATISFACTION
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OJHA, ABHOY K. BUSINESS PROCESS OFFSHORING: CHALLENGES IN ESTABLISHING ENDURING RELATIONSHIPS BETWEEN CANADIAN AND INDIAN ORGANIZATIONS
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MUKHERJEE, KAJARI SCALE THE PEAK: CHALLENGES OF GROWTH AND CONTINUITY IN A NOT-FOR-PROFIT ORGANIZATION
Availability: Items available for reference: Main Library: Not for loan (19)Collection, call number: JRNL/ GEN/Vol 19, Issue 3/555998, ... Not available: Main Library: Checked out (2).
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3.
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Indian Journal of Marketing Vol. 41
Publication details: New Delhi Indian Journal of Marketing 2012
In:
PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH
In:
PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH
In:
NANDAN, SHIVA: NANDAN, MONICA ALIGNING CORE BRAND VALUES (CBV) AND CORPORATE SOCIAL RESPONSIBILITY (CSR) TO ENHANCE CORPORATE BRAND EQUITY (CBE): A NON-MONETARY APPROACH
In:
CHANDEL, KULBHUSHAN: SHARMA, NITYA REVISITING MARKETING STRATEGIES FOR MSMEs IN THE RESILIENT BUSINESS ENVIRONMENT
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PRAKASH, GYAN: PATHAK, PRAMOD UNDERSTANDING RURAL BUYING BEHAVIOUR: A STUDY WITH SPECIAL REFERENCE TO FMCG PRODUCTS
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REDDY, B.S.: K.B. RAMAPPA: PATIL, SURESH S. IMPACT OF AN INNOVATIVE MARKET INFORMATION SYSTEM FOR PULSES IN NORTHERN KARNATAKA
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NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA
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JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL'
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JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL'
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SINHA, PRIYANKA: SINGH, SAUMYA DETERMINANTS OF CONSUMERS' PERCEIVED RISK IN ONLINE SHOPPING : A STUDY
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DZOGBENUKU, ROBERT K.: AHIABOR, GODSON K.: AMOAKO, GEORGE K CUSTOMER SERVICE AND CUSTOMER RETENTION IN GHANA'S BANKING SECTOR : THE CASE OF SG SSB BANK (SOCIETE GENERALE, GHANA)
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PAUL, REEVA A STUDY OF CHANNEL MEMBER SATISFACTION AND ENSUING COMMITMENT IN INTERNATIONAL AND DOMESTIC PHARMACEUTICAL DISTRIBUTION CHANNELS
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KABIRAJ, SAJAL: WALKE, R.C.: YOUSAF, SALMAN THE NEED FOR NEW SERVICE INNOVATION IN HALAL MARKETING
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BHATTACHARYA, SAURABH: ROY, SUBHADIP RURAL CONSUMER BEHAVIOR AND STRATEGIC MARKETING INNOVATIONS: AN EXPLORATORY STUDY IN EASTERN INDIA
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SANTEKELLUR, VADIRAJ JAGANNATHARAO: HOSAMANI, A.P.: SINGH, ANAND AN EMPIRICAL STUDY ON POLITICAL COMMUNICATION IN THE DIGITAL AGE
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GHOSH, AMITAVA: SHARMA, ARPITA TELEVISION PROGRAMMES ON FISHERIES AND AQUACULTURE: A DESCRIPTIVE STUDY
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VERMA, VINOD KUMAR: KUMAR, PRADEEP: KUMAWAT, R.C. MARKET BEHAVIOUR, ARRIVALS, AND PRICE BEHAVIOUR OF CUMIN IN MANDOR MARKET OF JODHPUR DISTRICT, RAJASTHAN
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JHA, SHALINI: SINGH, BHARTI CONSUMER BEHAVIOUR AND MODERATING EFFECT OF FREQUENCY OF VISIT IN RELATION TO ATMOSPHERIC CUES: AN EXPERIMENTAL STUDY
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KANG, BOHYEON THE ANTECEDENTS OF COMMUNICATION IN BUYER-SELLER RELATIONSHIPS
In:
CHAKRABORTI, RAJDEEP: SINGH, SWETA VOLUNTEER MOTIVATION AND SATISFACTION IN GLOBAL SPORTING EVENTS: A COMPARATIVE STUDY IN THE INDIAN CONTEXT
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CHAVAN, RAJASHRI RAMESH: BHOLA, SARANG SHANKAR WORLD WIDE TOURISM: A REVIEW
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GADHAVI, DHARMESH D.: SHUKLA, YUPAL S.: PATEL, JAYESH D. MODERATING ROLE OF CAUSE RELATED MARKETING CAMPAIGN BETWEEN ATTITUDE TOWARDS PRODUCTS AND PURCHASE INTENTION: AN EXPERIMENTAL ANALYSIS
In:
SATHISH, A.S.: VENKATESAKUMAR, RAMAKRISHNAN EXPLORING THE DIMENSIONS OF PILGRIMS EXPERIENCES
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ALEX, JOJI N.: THOMAS, JITHIN BRAND CREDIBILITY AND PURCHASE INTENTION AMONG USERS OF SHOPPING AND CONVENIENCE GOODS: THE MODERATING ROLE OF BRAND INVOLVEMENT
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PAUL, REEVA: BEDI, MONICA NUTRITION LABEL USAGE: AN EMPIRICAL STUDY OF CONSUMER RESPONSE IN INDIA
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MISHRA, ADITYA S. MATCH-UP ON PHYSICAL ATTRACTIVENESS: EFFECTIVENESS OF CARTOON SPOKES - CHARACTER AND HUMAN SPOKESPERSON
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SUHARWARDI, MOHD. AZHAR: HAKIM, IQBAL AHMAD THE INDIAN RURAL MARKET : EMERGING OPPORTUNITIES AND CHALLENGES
In:
NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA
In:
CHAVADI, CHANDAN A.: HIRAMATH CHETAN V.: HYDERABAD, RAJU L. CUSTOMER LOYALTY APPRAISAL BASED ON STORE CHARACTERISTICS: AN ALTERNATIVE APPROACH
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RAYCHAUDHURI, P.S. CHALLENGING THE FEMALE STEREOTYPES IN INDIAN TELEVISION ADVERTISEMENTS: THE WOMEN CONSUMERS' PERSPECTIVES
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AMSAVENI, R.: KOKILA, R. A STUDY ON SATISFACTION LEVELS OF WORKING WOMEN TOWARDS TWO WHEELERS IN COIMBATORE, TAMIL NADU
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MAHENDRU, MANDEEP: DE, KALYAN K. MULTIVARIATE RELATION BETWEEN ADVERTISEMENT, SALES, AND PROFITS : A STUDY ON THE INDIAN FMCG INDUSTRY
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KOTNI, V.V. DEVI PRASAD PERCEPTION OF THE RETAILERS TOWARDS MARKETING MIX STRATEGIES: AN EMPIRICAL CASE STUDY ON THE SOFT DRINK MARKET IN VISAKHAPATNAM
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GROVER, D.K: SINGH, J.M.: SINGH, JASDEV: KUMAR, SANJAY IMPACT OF EMERGING AGRIBUSINESS ESTABLISHMENTS ON POTATO MARKETING IN PUNJAB
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BOTHRA, NEHA LOUIS VUITTON, GUCCI, AND AUDI: THE LUXURY RETAIL SECTOR IN INDIA - WILL IT GROW OR GO?
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PANDA, RAJESH: SWAR, BIRANCHI NARAYAN: MUKERJEE, KAUSHIK FACTORS AFFECTING BRAND TRUST : AN EXPLORATORY INVESTIGATION AMONG INDIAN RETAIL CONSUMERS
In:
JAIN, NEERAJ KUMAR: THAKAR, G.D. FACTORS OF PRODUCT CUSTOMIZATION FOR THE 1200CC PASSENGER CAR SEGMENT : AN EMPIRICAL STUDY IN CENTRAL INDIA
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KAR, SURJIT KUMAR: BHOI, MONALISA USED DURABLES AND ONLINE BUYING AN ATTITUDINAL STUDY OF INDIAN YOUTH
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MITTAL, RASHMI: SINGH, ANANTA R. A STUDY ON THE IMPAT OF INFRASTRUCTURE ELEMENTS ON ASPIRING HOME BUYERS IN THE NATIONAL CAPITAL REGION
In:
THAKUR, CHANDAN AN EMPIRICAL STUDY OF ATTITUDE TOWARD CAUSE RELATED MARKETING PROGRAMS AMONG YOUNG INDIAN CONSUMERS
In:
DEY, DIPANJAN KUMAR FACTORS AFFECTING SERVICE ACCEPTANCE IN ORGANIZATIONAL BUYING OF SERVICES: AN EMPIRICAL EXAMINATION
Availability: No items available.
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4.
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Indian Journal of Marketing Vol. 41
Publication details: New Delhi Indian Journal of Marketing 2012
In:
PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH
In:
PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH
In:
NANDAN, SHIVA: NANDAN, MONICA ALIGNING CORE BRAND VALUES (CBV) AND CORPORATE SOCIAL RESPONSIBILITY (CSR) TO ENHANCE CORPORATE BRAND EQUITY (CBE): A NON-MONETARY APPROACH
In:
CHANDEL, KULBHUSHAN: SHARMA, NITYA REVISITING MARKETING STRATEGIES FOR MSMEs IN THE RESILIENT BUSINESS ENVIRONMENT
In:
PRAKASH, GYAN: PATHAK, PRAMOD UNDERSTANDING RURAL BUYING BEHAVIOUR: A STUDY WITH SPECIAL REFERENCE TO FMCG PRODUCTS
In:
REDDY, B.S.: K.B. RAMAPPA: PATIL, SURESH S. IMPACT OF AN INNOVATIVE MARKET INFORMATION SYSTEM FOR PULSES IN NORTHERN KARNATAKA
In:
NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA
In:
JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL'
In:
JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL'
In:
SINHA, PRIYANKA: SINGH, SAUMYA DETERMINANTS OF CONSUMERS' PERCEIVED RISK IN ONLINE SHOPPING : A STUDY
In:
DZOGBENUKU, ROBERT K.: AHIABOR, GODSON K.: AMOAKO, GEORGE K CUSTOMER SERVICE AND CUSTOMER RETENTION IN GHANA'S BANKING SECTOR : THE CASE OF SG SSB BANK (SOCIETE GENERALE, GHANA)
In:
PAUL, REEVA A STUDY OF CHANNEL MEMBER SATISFACTION AND ENSUING COMMITMENT IN INTERNATIONAL AND DOMESTIC PHARMACEUTICAL DISTRIBUTION CHANNELS
In:
KABIRAJ, SAJAL: WALKE, R.C.: YOUSAF, SALMAN THE NEED FOR NEW SERVICE INNOVATION IN HALAL MARKETING
In:
BHATTACHARYA, SAURABH: ROY, SUBHADIP RURAL CONSUMER BEHAVIOR AND STRATEGIC MARKETING INNOVATIONS: AN EXPLORATORY STUDY IN EASTERN INDIA
In:
SANTEKELLUR, VADIRAJ JAGANNATHARAO: HOSAMANI, A.P.: SINGH, ANAND AN EMPIRICAL STUDY ON POLITICAL COMMUNICATION IN THE DIGITAL AGE
In:
GHOSH, AMITAVA: SHARMA, ARPITA TELEVISION PROGRAMMES ON FISHERIES AND AQUACULTURE: A DESCRIPTIVE STUDY
In:
VERMA, VINOD KUMAR: KUMAR, PRADEEP: KUMAWAT, R.C. MARKET BEHAVIOUR, ARRIVALS, AND PRICE BEHAVIOUR OF CUMIN IN MANDOR MARKET OF JODHPUR DISTRICT, RAJASTHAN
In:
JHA, SHALINI: SINGH, BHARTI CONSUMER BEHAVIOUR AND MODERATING EFFECT OF FREQUENCY OF VISIT IN RELATION TO ATMOSPHERIC CUES: AN EXPERIMENTAL STUDY
In:
KANG, BOHYEON THE ANTECEDENTS OF COMMUNICATION IN BUYER-SELLER RELATIONSHIPS
In:
CHAKRABORTI, RAJDEEP: SINGH, SWETA VOLUNTEER MOTIVATION AND SATISFACTION IN GLOBAL SPORTING EVENTS: A COMPARATIVE STUDY IN THE INDIAN CONTEXT
In:
CHAVAN, RAJASHRI RAMESH: BHOLA, SARANG SHANKAR WORLD WIDE TOURISM: A REVIEW
In:
GADHAVI, DHARMESH D.: SHUKLA, YUPAL S.: PATEL, JAYESH D. MODERATING ROLE OF CAUSE RELATED MARKETING CAMPAIGN BETWEEN ATTITUDE TOWARDS PRODUCTS AND PURCHASE INTENTION: AN EXPERIMENTAL ANALYSIS
In:
SATHISH, A.S.: VENKATESAKUMAR, RAMAKRISHNAN EXPLORING THE DIMENSIONS OF PILGRIMS EXPERIENCES
In:
ALEX, JOJI N.: THOMAS, JITHIN BRAND CREDIBILITY AND PURCHASE INTENTION AMONG USERS OF SHOPPING AND CONVENIENCE GOODS: THE MODERATING ROLE OF BRAND INVOLVEMENT
In:
PAUL, REEVA: BEDI, MONICA NUTRITION LABEL USAGE: AN EMPIRICAL STUDY OF CONSUMER RESPONSE IN INDIA
In:
MISHRA, ADITYA S. MATCH-UP ON PHYSICAL ATTRACTIVENESS: EFFECTIVENESS OF CARTOON SPOKES - CHARACTER AND HUMAN SPOKESPERSON
In:
SUHARWARDI, MOHD. AZHAR: HAKIM, IQBAL AHMAD THE INDIAN RURAL MARKET : EMERGING OPPORTUNITIES AND CHALLENGES
In:
NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA
In:
CHAVADI, CHANDAN A.: HIRAMATH CHETAN V.: HYDERABAD, RAJU L. CUSTOMER LOYALTY APPRAISAL BASED ON STORE CHARACTERISTICS: AN ALTERNATIVE APPROACH
In:
RAYCHAUDHURI, P.S. CHALLENGING THE FEMALE STEREOTYPES IN INDIAN TELEVISION ADVERTISEMENTS: THE WOMEN CONSUMERS' PERSPECTIVES
In:
AMSAVENI, R.: KOKILA, R. A STUDY ON SATISFACTION LEVELS OF WORKING WOMEN TOWARDS TWO WHEELERS IN COIMBATORE, TAMIL NADU
In:
MAHENDRU, MANDEEP: DE, KALYAN K. MULTIVARIATE RELATION BETWEEN ADVERTISEMENT, SALES, AND PROFITS : A STUDY ON THE INDIAN FMCG INDUSTRY
In:
KOTNI, V.V. DEVI PRASAD PERCEPTION OF THE RETAILERS TOWARDS MARKETING MIX STRATEGIES: AN EMPIRICAL CASE STUDY ON THE SOFT DRINK MARKET IN VISAKHAPATNAM
In:
GROVER, D.K: SINGH, J.M.: SINGH, JASDEV: KUMAR, SANJAY IMPACT OF EMERGING AGRIBUSINESS ESTABLISHMENTS ON POTATO MARKETING IN PUNJAB
In:
BOTHRA, NEHA LOUIS VUITTON, GUCCI, AND AUDI: THE LUXURY RETAIL SECTOR IN INDIA - WILL IT GROW OR GO?
In:
PANDA, RAJESH: SWAR, BIRANCHI NARAYAN: MUKERJEE, KAUSHIK FACTORS AFFECTING BRAND TRUST : AN EXPLORATORY INVESTIGATION AMONG INDIAN RETAIL CONSUMERS
In:
JAIN, NEERAJ KUMAR: THAKAR, G.D. FACTORS OF PRODUCT CUSTOMIZATION FOR THE 1200CC PASSENGER CAR SEGMENT : AN EMPIRICAL STUDY IN CENTRAL INDIA
In:
KAR, SURJIT KUMAR: BHOI, MONALISA USED DURABLES AND ONLINE BUYING AN ATTITUDINAL STUDY OF INDIAN YOUTH
In:
MITTAL, RASHMI: SINGH, ANANTA R. A STUDY ON THE IMPAT OF INFRASTRUCTURE ELEMENTS ON ASPIRING HOME BUYERS IN THE NATIONAL CAPITAL REGION
In:
B. SAJU: RAJAN, KALYANI RANGA IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON CUSTOMER LOYALTY AND THE MEDIATING ROLE OF AFFECTIVE IDENTIFICATION
In:
THAKUR, CHANDAN AN EMPIRICAL STUDY OF ATTITUDE TOWARD CAUSE RELATED MARKETING PROGRAMS AMONG YOUNG INDIAN CONSUMERS
In:
DEY, DIPANJAN KUMAR FACTORS AFFECTING SERVICE ACCEPTANCE IN ORGANIZATIONAL BUYING OF SERVICES: AN EMPIRICAL EXAMINATION
In:
MISHRA, PALLABI PERSUADING EFFECT OF STORE AESTHETICS ON SHOPPERS' PURCHASE INTENTIONS : THE GENDER DIFFERENCE
In:
SRIVASTAVA, MALLIKA: BHANOT, DHRUV: TAMHANE, TARINI REBRANDING OF GERMAN BAKERY, PUNE : A CASE STUDY
Availability: No items available.
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