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JOURNAL OF MARKETING by
In:
WETZEL, HAUKE A: HAMMERSCHMIDT, MALIK: ZABLAH, ALEX R. GRATITUDE VERSUS ENTITLEMENT: A DUAL PROCESS MODEL OF THE PROFITABILITY IMPLICATIONS OF CUSTOMER PRIORITIZATION
In:
LUO, XUEMING: ANDREWS, MICHELLE: SONG, YIPING, ASPARA, JAAKKO GROUP-BUYING DEAL POPULARITY
In:
HADA, MAHIMA: GREWAL, RAJDEEP: GARY L. LILLIEN SUPPLIER-SELECTED REFERRALS
In:
RISSELADA, HANS: VERHOEF, PETER C.: BIJMOLT, TAMMO H.A. DYNAMIC EFFECTS OF SOCIAL INFLUENCE AND DIRECT MARKETING ON THE ADOPTION OF HIGH-TECHNOLOGY PRODUCTS
In:
FISCHER, NICOLE KOSCHATE: CRAMER, JOHANNES: HOYER, WAYNE D. MODERATING EFFECTS OF THE RELATIONSHIP BETWEEN PRIVATE LABEL SHARE AND STORE LOYALTY
In:
RERES, RENANA: BULTE, CHRISTOPHE VAN DEN WHEN TO TAKE OR FORGO NEW PRODUCT EXCLUSIVITY: BALANCING PROTECTION FROM COMPETITION AGAINST WORD-OF-MOUTH SPILOVER
In:
MA, ZHENFENG: YANG, ZHIYONG: MOURALI, MEHDI CONSUMER ADOPTION OF NEW PRODUCTS: INDEPENDENT VERSUS INTERDEPENDENT SELF-PERSPECTIVES
In:
DEVEZER, BERNA: SPROTT, DAVID E.: SPANGENBERG, ERIC R.: CZELLAR, SANDOR CONSUMER WELL-BEING: EFFECTS OF SUBGOAL FAILURES AND GOAL IMPORTANCE
Availability: Items available for reference: Main Library: Not for loan (6)Collection, call number: JRNL/GEN/Vol 78, No 4/5552898, ...
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Journal of Marketing Vol 76 No. 1 2012 American Marketing Association by
Publication details: American Marketing Association
In:
WETZEL, HAUKE A: HAMMERSCHMIDT, MALIK: ZABLAH, ALEX R. GRATITUDE VERSUS ENTITLEMENT: A DUAL PROCESS MODEL OF THE PROFITABILITY IMPLICATIONS OF CUSTOMER PRIORITIZATION
In:
LUO, XUEMING: ANDREWS, MICHELLE: SONG, YIPING, ASPARA, JAAKKO GROUP-BUYING DEAL POPULARITY
In:
HADA, MAHIMA: GREWAL, RAJDEEP: GARY L. LILLIEN SUPPLIER-SELECTED REFERRALS
In:
RISSELADA, HANS: VERHOEF, PETER C.: BIJMOLT, TAMMO H.A. DYNAMIC EFFECTS OF SOCIAL INFLUENCE AND DIRECT MARKETING ON THE ADOPTION OF HIGH-TECHNOLOGY PRODUCTS
In:
FISCHER, NICOLE KOSCHATE: CRAMER, JOHANNES: HOYER, WAYNE D. MODERATING EFFECTS OF THE RELATIONSHIP BETWEEN PRIVATE LABEL SHARE AND STORE LOYALTY
In:
RERES, RENANA: BULTE, CHRISTOPHE VAN DEN WHEN TO TAKE OR FORGO NEW PRODUCT EXCLUSIVITY: BALANCING PROTECTION FROM COMPETITION AGAINST WORD-OF-MOUTH SPILOVER
In:
MA, ZHENFENG: YANG, ZHIYONG: MOURALI, MEHDI CONSUMER ADOPTION OF NEW PRODUCTS: INDEPENDENT VERSUS INTERDEPENDENT SELF-PERSPECTIVES
In:
DEVEZER, BERNA: SPROTT, DAVID E.: SPANGENBERG, ERIC R.: CZELLAR, SANDOR CONSUMER WELL-BEING: EFFECTS OF SUBGOAL FAILURES AND GOAL IMPORTANCE
Availability: No items available.
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Journal of Marketing Vol 77 2013 American Marketing Association by
Publication details: American Marketing Association
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE Vol 77/ BV-224. Main Library: Not for loan (6)Collection, call number: JRNL/GEN/Vol 77, No 1/5551144, ...
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Journal of Marketing Vol 78 2014 American Marketing Association by
Publication details: American Marketing Association
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE Vol 78/ BV-225. Main Library: Not for loan (6)Collection, call number: JRNL/GEN/Vol 78, No 1/5552419, ...
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Journal of Marketing Vol 79 2015 American Marketing Association by
Publication details: American Marketing Association
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE Vol 79/ BV-226. Main Library: Not for loan (6)Collection, call number: JRNL/GEN/Vol 79, No 3/5554346, ...
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